The lamination choice changes both the colour and the touch — pick based on brand strategy.
When to choose Matte
- Premium brand business cards
- Cosmetic packaging — refined, warm feel
- Photo books or catalogues
When to choose Glossy
- Promo gifts or event collateral
- Designs rich in colour
- Cardboard boxes or packaging
Side-by-side
| Criterion | Matte | Glossy |
|---|---|---|
| Colour boost | Minimal | Significant |
| Fingerprints | No | Yes |
| Wear protection | Good | Good |
| Feel | Warm | Vivid |
Bottom line
Premium brand — Matte. Colour-rich marketing material — Glossy.