Wine Labels
Short answer
A wine label is normally a set — a front label and a back label. It is printed on textured stock or vinyl, often with gold or silver foiling and spot UV varnish. Because of condensation in a fridge, waterproof material is the more reliable choice.
The wine label is the one place where a Georgian winery tells its story directly to the buyer — and on the shelf it is the label that decides whether the bottle gets picked up. Technically it is a demanding product: the label wraps a curved surface, meets condensation in a fridge, is handled with wet hands, and often calls for premium finishing. This page covers which materials survive those conditions, how label size is calculated for a bottle, and which finishes work best.
Key facts
- Set
- Front label + back label
- Material
- Textured stock or vinyl
- Finishing
- Foiling, spot UV varnish
- Condensation
- Confirm face stock and adhesive for condensation
- Shape
- Rectangular, oval, custom
- Curved surface
- Label width follows bottle diameter
- Cutting
- Plotter, to any contour
- Quote
- Specify sticker dimensions, material, cutting contour, quantity and finishing.
Textured stock or vinyl
Textured paper and film offer different appearances, but performance depends on the specific stock, adhesive and finish. For refrigerated bottles, assess condensation, application temperature and handling; specialist paper labels as well as suitable films may be options. Compare a sample on the actual bottle rather than assuming vinyl removes all moisture risk.
- Compare texture and surface finish
- Confirm condensation suitability
- Check application and storage temperatures
- Test the actual bottle and adhesive
Size and the curved surface
Label size is constrained by bottle diameter. A standard wine bottle has a circumference of roughly 24 cm, but a label never occupies the whole of it — a front label is usually 8-12 cm wide, with the back label similar or slightly narrower. One important technical detail: the wider the label, the more sharply it must bend around the bottle's curve, and a very wide label wrinkles at the edges. Very wide labels therefore need a more flexible material.
Finishing: foiling and spot UV
The wine label is the product where premium finishing pays off most — shine on a shelf captures attention directly. Gold foiling suits traditional, classical positioning; silver reads as more contemporary. Spot UV varnish creates a glossy accent on a matte label — on the varietal name or a graphic element, for example. Both are separate technological passes that extend the lead time, so an order timed to the harvest season needs planning in advance.
- Gold foil — classical, traditional
- Silver foil — contemporary
- Spot UV — accent on a matte field
- Timing is agreed after the project review. Send the sticker dimensions, material, surface, finishing and quantity, required date and collection or delivery location.
Wine label configurations
| Option | Material | Finishing | Note |
|---|---|---|---|
| Classical | Textured stock | Gold foiling | Traditional positioning |
| Contemporary | Matte stock | Spot UV varnish | Minimalist design |
| Premium | Textured stock | Foiling + spot UV | Double technological pass |
| Practical | Vinyl | Lamination | Condensation suitability to be confirmed |
| Clear | Transparent film | White underbase | Wine colour shows through |
Frequently Asked Questions
Will the label delaminate in a fridge?
Should I order front and back labels together?
What information must the back label carry?
Are custom label shapes possible?
What is the minimum run for a small winery?
Do you apply the labels to the bottles?
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